Google AdWords

Google AdWords is an incredible marketing opportunity for businesses of all colors shapes and sizes. Most people call it Search Engine Marketing. Google AdWords is the quickest way to the top of the search engine rankings. Using Google AdWords to bid on keywords (you want to rank highly) and pay per click affords you time to simultaneously develop organic strategies to increase your search engine rankings.

When it comes to search engines, Google is the most recognizable and dominant presence on the internet. Businesses depend on Google to generate income, making it even more critical that you know how to maximize profits and optimally utilize the search engine. Of the many methods, Google AdWords is arguably the most important and lucrative money-making strategy.

See what your competition is doing on Google AdWords

See what your competition is doing on Google AdWords


What is Google Adwords

Google AdWords is a service that allows you to bid on the top spots on the search results pages. If your business is struggling to get enough traffic from the search engines, Google Adwords is the way to go. You can pay google per impression or click to generate website traffic for their business. You may be in a competitive industry that takes time to rank organically. Set a daily budget and list of keywords you want to rank for and bid away and start getting potential customers to your site.

How does Google Adwords work?

AdWords are designed to bring a targeted demographic to your website. The goal is not only to increase visibility but to increase visibility amongst your specific audience. When you carefully place ads in front of prospective customers, the likelihood of click-through is high. Grab more of the targeted audience by being as granular as you want to be and place ads across multiple segments on international, national, regional and local levels.

Google AdWords brings about the idea of instant traffic. In this case, on-page and off-page optimization help you bring more traffic to your website. Google AdWords is highly specific. This means that it not only showcases pertinent ads in relevant sites but also at the top of search pages, increasing the chances of visitor clicks and visits to your site.

Request Services

How AdWords can help your business

Several factors make Google AdWords the best strategy for you. First and foremost, Google AdWords will bring an astonishing amount of pay per click traffic to your site. Businesses use keywords to generate business and sales which, ultimately, drive profits. Google AdWords traffic to your site is designed to increase visitors which can result in a great deal of benefit.

Lastly, your website will benefit from instant traffic through the use of both on-page and off-page optimized, specific AdWords. This makes it possible to place ads in precise locations as well as at the top of search pages, increasing the likelihood of users clicking through to visit your site.

Why You Should Hire Us

By now you have an understanding of how Google Adwords works and some of the ways it can help your business grow. This barely touches the surface of Google AdWords, some of the metrics and tricks to leverage the best return on your investment. From knowing the right keywords to bid on, where to place the ads, what type of ads to run. This is a full-time job, and unless you have someone who can learn and manage all of this for you, your best foot forward is to hire professionals who know how to deliver results. That is precisely why you need to hire us at Creative Digital Group.

google adwords service

Search Ads

Search Ads in Google AdWords are the most common type of ads run. They are the listings you see at the top and on the side of every page on google when you search for something. If you are looking to bid for the top of Google for specific keywords and want to show up in the search results, then search ads are exactly what you are looking for. Search Ads have several advantages as you can spend as much as you want and when you do not need any more sales or customers for that product or service, you can pause it or turn it off altogether. 

Displays Ads

Display ads are the ads you see on high trafficked websites and affiliate websites. If you have a product and want to display ads on sites that people visit when they search for products like yours, then display ad might produce the results you have been looking for. They allow you to help the customer visualize the product and how they can use it. Display ads are a little more expensive then Search Ads and sometimes have lower conversion rates unless your precisely what they are searching for.

Remarketing Ads

Remarketing ads are unique because they allow you to re-engage the audience you have already reached during search ads and display ads. Marketing is no easy task, knowing how many times someone has to see an ad to convert into a client is no easy task. That is why remarking lets us truly understand how many times we need to be in front of a person to get a conversion.

Have any questions? Call us now!

(844) 255-2732

(844) 255-2732

Have any questions?
Call us now!

Industry News

online marketing for your business

How to pick the right online marketing for your business

How to pick the right online marketing for your business There are several avenues to online marketing for your business. With so many different types of marketing, a company can easily get lost and confused on deciding what to do and what not to do. The landscape for small business marketing has changed. Traditional outlets…

Read more

The Truth About College SEO Marketing

College SEO Marketing So Your University has probably received hundreds of proposal for SEO from “Education Marketing Companies” or at least that is how they market themselves. But how many of them actually know what they are talking about? The sad truth is only 5% of them even have a clue what SEO is and…

Read more

The Biggest Marketing Mistakes – The Calls They Got Wrong

The Biggest Marketing Mistake in History of The Greatest Technology Company A companies ultimate goal is to grow and make money. Management teams and Board of Directors are formed to help keep the visions of the company moving in the right directions. But what happens when a company loses sight of success? What happens when…

Read more

Getting Ranked on the Search Engines

When people started to optimize their websites for the search engines in the 1990s, keyword stuffing, meta-tag descriptions and manual submission were enough to get ranked on the first pages. Over time, link building using anchor text, purchasing some links and the use of interlinks between sites become common as website owners sought to increase…

Read more